Blog World Expo 2009: Steve Rubel talks about lifestreaming using Posterous and other tools
I was in Vegas last week for Blog World Expo, a fairly small convention for bloggers and other social media pros. Most conferences we go to are a complete waste of time, so I was hesitant to go. But it turned out to be one of the coolest, most valuable tech meet ups I've attended Blog World Expo is a gathering of bloggers, *our users*. I was able to meet a ton of Posterous users, people who should be on Posterous, and lots of people who teach blogging for a living. It was a great way to see how people blog and what features they need. Blog World Expo felt more "real" than conferences like SXSW. The sessions were actually useful, people were actually there to share and learn. People were talking about Twitter and how best to use Twitter, but they weren't blinded by Twitter. I particularly enjoyed listening to Jay Thompson talk about how he uses social media. "Don’t write for the search engines, write for your readers." Trying to get more page views and more followers is just ego. SXSW, on the other hand, is all about networking. It's about meeting people and going to parties. That's definitely fun, but it's not clear to me why we all need to travel to Austin for this, or why we need to spend money on the conference, or how people can afford to take so much time off. Posterous will definitely be at Blog World Expo in the coming years, probably with a booth next year. Doesn't hurt that I totally love Vegas :).