Sachin’s Posterous

My life: London, LA, Stanford, Phi Psi, Apple, New York City, Posterous, San Francisco, Kate. 
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Blog World Expo 2009: Steve Rubel talks about lifestreaming using Posterous and other tools

I was in Vegas last week for Blog World Expo, a fairly small convention for bloggers and other social media pros. Most conferences we go to are a complete waste of time, so I was hesitant to go. But it turned out to be one of the coolest, most valuable tech meet ups I've attended

Blog World Expo is a gathering of bloggers, *our users*. I was able to meet a ton of Posterous users, people who should be on Posterous, and lots of people who teach blogging for a living. It was a great way to see how people blog and what features they need.

Blog World Expo felt more "real" than conferences like SXSW. The sessions were actually useful, people were actually there to share and learn. People were talking about Twitter and how best to use Twitter, but they weren't blinded by Twitter.

I particularly enjoyed listening to Jay Thompson talk about how he uses social media. "Don’t write for the search engines, write for your readers." Trying to get more page views and more followers is just ego.

SXSW, on the other hand, is all about networking. It's about meeting people and going to parties. That's definitely fun, but it's not clear to me why we all need to travel to Austin for this, or why we need to spend money on the conference, or how people can afford to take so much time off.

Posterous will definitely be at Blog World Expo in the coming years, probably with a booth next year. Doesn't hurt that I totally love Vegas :).

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Comments (6)

Oct 27, 2009
Bryan Pirrmann said...
This was very useful since I'm relatively new to blogging and social media in general. I appreciated Steve's comparison between the "hub and spoke" and "aggregated approach" for managing information. This provided long overdue context for a rookie who is overwhelmed at times with all the tools and option. I was diligently taking notes on the tools Steve uses to publishing from his iphone. I think I captured most of the tools and would appreciate any related reference should they exist. Thanks for passing this on!

Bryan

Oct 27, 2009
Andrew Hazlett said...
I saw Steve speak at a Mediabistro conference back in May (which oddly feels like very long ago in media/tech time). Since then, I had been hanging back and observer how he and others use Posterous, but I've recently jumped in. It's already struck me as a powerful tool, and it sounds like there are even more features on the way.

It seems perfect for me as an individual, but I wonder... are there examples of businesses, organizations, or media outlets using Posterous? I'd love to see some models in action.

Oct 29, 2009
Steve - thanks for the mention! I'm a BIG Posterous fan (though I don't use it to anywhere close to it's capabilities, yet.) It is a *very* powerful tool and I look forward to seeing what you folks do with it.

I'm already looking forward to #BWE10 as I too enjoyed the conference and also totally love Vegas!

Oct 29, 2009
Of course I meant SACHIN, not Steve. Duh (though I did enjoy Steve's lifestreaming talk...)
Oct 30, 2009
Mark McKay said...
I liked how he talked about pulling in Tweets and Retweets to your Posterous. Any chance of implementing that in the future?

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